Cosmetic DentistryDavid Goncalves
Should a Cosmetic Dentist Advertise Before the Consult Page Is Clear?
An ad repeats the sentence on the page. Make that sentence a consult request before you advertise.
Blog
Page 2 of notes on software, automation, integrations and online presence.
Cosmetic Dentistry
Cosmetic DentistryDavid Goncalves
What Should a Cosmetic Dentistry Page Explain Before a Consult?
The next step is a consult. Say what it is for, and do not predict how a smile will look.
Criminal DefenseDavid Goncalves
Should a Defense Firm Pay for Leads or Make the After-Hours Path Obvious?
A lead bought in the afternoon does not answer at night. The path, with the charge and the next date, does.
Dental ImplantsDavid Goncalves
What Should a Dental Implant Page Explain Before a Consult?
Say the next step is a consult, what that visit is meant to decide, and that it is not a cleaning or a same-day start.
DentalDavid Goncalves
What Should a Dental Website Do for Someone Ready to Book?
Someone ready to book still needs the right visit. The site should sort a new patient, a person in pain, and a procedure consult before the desk does.
DentalDavid Goncalves
When Should a Dental Office Stop Asking the Front Desk to Update the Site?
Hire help when the three visits are already different books and the site still has one form the front desk keeps correcting.
Mortgage LendersDavid Goncalves
When Should a Mortgage Shop Tie the Form to the Loan File?
Hire intake help when purchase and refinance are different files and staff still retype one blob.
DermatologyDavid Goncalves
When Should a Dermatology Office Hand the Site to Someone Else?
Hand the site off when the schedule keeps two books and the website keeps collapsing them into one form.
Emergency DentistryDavid Goncalves
What Should an Emergency Dental Page Say to Someone in Pain?
Put the phone first, ask what broke or what hurts, and say what same-day means without promising a chair.
Estate PlanningDavid Goncalves
When Should an Estate Practice Get Help Keeping the Site and Intake Aligned?
Hire when the two meetings are clear in the office and the form still asks one set of questions.