API DevelopmentDavid Goncalves
Use the other system's contract when it already carries your record, and build one when your system is the thing others must call. The service page is the conversation after that.
Software DevelopmentDavid Goncalves
Choose a product when the step survives inside it, and a build when the step keeps falling out. The service page is the conversation after that.
Custom SoftwareDavid Goncalves
Prepare the step, the side sheet, and the person who works around the product. The service page is the conversation after that.
SaaS DevelopmentDavid Goncalves
Arrive with the account boundary, the way a customer gets in, and how they are billed. The service page is the conversation after that.
Software DevelopmentDavid Goncalves
Describe the workflow, the people, and the neighboring system before a stack is chosen. The service page is the conversation after that.
Internal Business ToolsDavid Goncalves
See the internal tool as a safer home for the spreadsheet the office is afraid to edit. The service page is the conversation after that.
SaaS DevelopmentDavid Goncalves
Treat SaaS development as the work of keeping each customer's records apart, then letting them in and billing them. The service page is the conversation after that.
Internal Business ToolsDavid Goncalves
Hire when the fear-of-breakage test is true, and bring the task rather than every column. The service page is the conversation after that.
Custom SoftwareDavid Goncalves
Stay off the shelf when the step fits, and go custom when the step still needs a side sheet. The service page is the conversation after that.
API DevelopmentDavid Goncalves
Hire when you can name the caller and the payload, and the alternative on the table is a shared password or a dropped file. The service page is the conversation after that.
Web ApplicationsDavid Goncalves
Hire when the record-changing test is already true and the sheet is the system of record. The service page is the conversation after that.
Software DevelopmentDavid Goncalves
Hire against a described workflow, and judge the first conversations by whether they protect that workflow. The service page is the conversation after that.
Custom SoftwareDavid Goncalves
Treat custom software as the build that keeps the step a product keeps dropping. The service page is the conversation after that.
API DevelopmentDavid Goncalves
Describe the contract: who calls, what they send, what comes back, and what failure looks like. The service page is the conversation after that.
Web ApplicationsDavid Goncalves
Tell a web application from a brochure by whether a saved record changes the next person's work. The service page is the conversation after that.
Web ApplicationsDavid Goncalves
Keep a website when people only need to read, and move to a web application when they need to update a record. The service page is the conversation after that.
Internal Business ToolsDavid Goncalves
Keep the sheet when anyone can edit it safely, and build a tool when one owner is the only person trusted with it. The service page is the conversation after that.
SaaS DevelopmentDavid Goncalves
Build the private app when there is one organization, and SaaS when a second organization must be kept out of the first. The service page is the conversation after that.
A short note each month on software, automation, and online presence. No recycled posts, and no pitch dressed up as advice.
Tell us what is slowing the business down. We will say which of the work actually helps, and which of it can wait.