Criminal DefenseDavid Goncalves
Should a Defense Firm Pay for Leads or Make the After-Hours Path Obvious?
A lead bought in the afternoon does not answer at night. The path, with the charge and the next date, does.
Criminal Defense
Estate PlanningDavid Goncalves
When Should an Estate Practice Get Help Keeping the Site and Intake Aligned?
Hire when the two meetings are clear in the office and the form still asks one set of questions.
Estate PlanningDavid Goncalves
What Should an Estate Planning Site Help a Family Decide Before the Meeting?
The planning page and the probate page ask different questions, so the meeting starts on the right work.
Family & Divorce LawDavid Goncalves
When Should a Family Lawyer Stop Updating the Site Alone?
Hand off the build when you want three separate requests and the site still has one form.
Car AccidentDavid Goncalves
Is a Car Accident Lead a Better First Step Than a Page?
A lead service sells the introduction. The page can collect the crash timing, the collision, and whether counsel is retained.
Family & Divorce LawDavid Goncalves
What Should a Family Law Site Explain Before a Consult?
Give divorce, custody, and support separate pages so the consult does not start by sorting them.
Family & Divorce LawDavid Goncalves
Should a Family Law Firm Chase Paid Leads or Publish a Consult Page?
A paid lead rarely says whether this is divorce, custody, or support. A consult page can ask.
Legal ServicesDavid Goncalves
What Should the First Page of a Law Firm Site Do?
Send each matter to its own page so the intake arrives with the facts already written down.
Legal ServicesDavid Goncalves
When Should a Lawyer Stop Treating the Website as a Brochure?
Help is worth it when you can name the matters and the facts, and the site still cannot collect them.
Car AccidentDavid Goncalves
What Does a Car Accident Page Need So the First Call Is Not Blank?
Ask when the crash happened, the kind of vehicle, whether anyone went for care, and whether another firm is involved.
Legal ServicesDavid Goncalves
Should a Law Firm Buy Leads or Publish Pages People Can Read First?
A bought lead arrives as a name. A matter page can ask which problem this is before anyone promises a conversation.
Personal InjuryDavid Goncalves
What Should a Personal Injury Site Answer Before Someone Calls?
Ask the kind of incident, when it happened, and whether another firm is involved, and leave the result unpromised.
Criminal DefenseDavid Goncalves
What Should a Criminal Defense Site Say So a Family Knows Who to Call?
Name the charges you take, keep the form private, and ask for the charge and the next date.
Criminal DefenseDavid Goncalves
When Should a Defense Practice Get Help With the Site?
Hire when the charges are stable and the site is still generic, or the form still asks for a story.
Estate PlanningDavid Goncalves
Should an Estate Planner Buy Leads or Invite People Through a Clear Page?
A lead does not know whether the family is planning documents or already in probate.
Car AccidentDavid Goncalves
When Should a Car Accident Practice Hand the Website Off?
Hand it off when you can list the crash facts and the live page still does not ask for them.
Personal InjuryDavid Goncalves
Should a Personal Injury Firm Buy Leads or Write the Pages?
A personal injury lead is often a name after an incident. The page can ask what that lead never does.
Personal InjuryDavid Goncalves
When Should a Personal Injury Firm Get Help With Intake?
Hire when you know the incident types and the facts, and someone still retypes the form into the file.