Senior & Family ServicesDavid Goncalves
Should a Family Services Site Lead With Care for Adults or Care for Children?
Choose whether the site leads with care for adults or care for children, and give the other offer its own page.
Blog
Page 23 of notes on software, automation, integrations and online presence.
Senior & Family Services
Tax ServicesDavid Goncalves
Should a Tax Practice Offer a One-Time Return or a Year-Round Relationship?
Lead with a one-time return or a year-round relationship you can keep. The form and the contact after filing should repeat that choice.
Hair RestorationDavid Goncalves
What Should a Hair Clinic Owner Ask a Firm That Promises New Consults?
Ask whether new consults can enter the meeting you already run. If the page, the call, and the visit disagree, the promise is early.
Assisted LivingDavid Goncalves
Should an Assisted Living Community Market the Apartment or the Daily Support?
Lead with the apartment or the daily support, whichever the tour can show without taking it back.
Insurance AgenciesDavid Goncalves
When Should an Agency Owner Hire Help for the Website and Quote Requests?
Hire help when quote requests arrive missing the facts. The help collects what the page lists and does not invent a price.
Financial AdvisorsDavid Goncalves
Should an Advisor Lead With Planning or With Investments?
Lead the site with planning or with investments, matching the hour you can explain in the room. Leave results off the page.
Laser TreatmentsDavid Goncalves
How Should a Laser Clinic Describe a Treatment So the Right Person Books?
Describe the treatment so the person it fits can book, and say who should wait. The page, the booking step, and the visit have to match.
Beauty & AestheticsDavid Goncalves
When Should a Beauty Practice Hire Help for the Website and the Leads?
Decide when a beauty practice should hire help to make the website and the inquiry path match the visits it books.
Memory CareDavid Goncalves
When Should a Memory Care Director Hire Help for Family Inquiries?
Hire help for family inquiries when calls wait and the helper will stay inside what you are willing to say.
Local MoversDavid Goncalves
What Should a Local Mover Ask Before Hiring Someone to Bring Estimates?
Ask whether incoming requests are local jobs you can schedule before you hire anyone to send them.